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BEAT THE CREDIT CRUNCH
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Pre-order Cliff's new album and pay a bargain price
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30/10/2007, 12:43 PM
Let's Talk! magazine
Joined on 23/05/2007
Posts 16
Pre-order Cliff's new album and pay a bargain price
EMI Music and The Cliff Richard Organisation have announced an innovative pricing model to mark the download release of Cliff’s latest album ‘Love, The Album’. From today Cliff Richard fans will be able to pre-order the album - which includes special bonus material - from the newly launched www.lovecliffrichard.com, ahead of release on 12th November.
Over a period of two weeks the website will collect download pre-orders for the new release with the price of the album dropping the more fans place orders. The maximum the consumer will be charged is £7.99, with the figure dropping down to a potential minimum of £3.99. On release of the album all fans will ultimately pay the same, lowest price.
www.lovecliffrichard.com
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